Friday, March 25, 2011

3D Music Video: OK Go's "White Knuckles" coming to Nintendo 3DS

The famously quirky OK Go have a 3D music video - and it's coming to the Nintendo 3DS! Check out the post on Eric Kurland's blog for more info.

The video has previously only been shown in 3D at their concerts and special events. It won "Best of Show (Live Action)" at this year's Stereoscopic Displays and Applications Stereo Theater. I was lucky enough to see this at a recent meeting of the New York Stereoscopic Society, and can say definitively that the whimsical charm of the music video is much more fun to watch in 3D. Made in true DIY fashion (or 3DIY, if you will), Eric Kurland shot the 3D version of the video using a small dual Canon TX1 rig with StereoData Maker to sync the two cameras.

Just to tease you a bit, here's the 2D version:

Read Nintendo's press release below for additional info.

OK Go's 'White Knuckles' Music Video Jumps onto 3DS - in 3D

March 24, 2011
The new nintendogs™ + cats game won't contain the only furry animals running around the Nintendo 3DS™ system when it launches on March 27. Users who perform a system update will get access to a 3D version of the "White Knuckles" music video by OK Go. The single-take video, which features a bevy of adorable rescue dogs (and one goat), has been viewed more than 9.3 million times on YouTube. OK Go is known for its creative, one-of-a-kind videos, and the glasses-free 3D technology of Nintendo 3DS creates an entirely new experience by introducing a new dimension to the dogs and band members.

"We shot the 'White Knuckles' video in 2D and 3D at the same time, but until now, there hasn't been much opportunity for people to see the 3D version," said Trish Sie, the video's Grammy-winning director. "I'm fired up for people to watch the video again with Nintendo 3DS and experience it in a whole new way. This opens up all kinds of creative opportunities."

The recommended system update, which is now available, also enhances the communication features of the Nintendo 3DS system. To perform the update, users simply start the "System Settings" from the Home Menu, select "Other Settings" and scroll the page right to select "System Update."

Nintendo 3DS launches in the United States on March 27 at a suggested retail price of $249.99. For more information about Nintendo 3DS, visit

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